Munich/Johannesburg. An initiative by FNB Art
Joburg and BMW Group South Africa, the BMW
Young Collectors Co. was established in 2020 to develop a new
generation of art collectors. Opening the BMW Young Collectors Co.
programme to the public, The
BMW Art Generation brings celebrated, established,
and young artists, curators, and academics, from across the world
together with collectors to shape, celebrate and protect the future of
contemporary African art. Hosted at William Kentridge’s Centre
for the Less Good Idea, The BMW Art Generation will give
the public access to studios, performance art, live music and a
boutique lifestyle market with stalls dedicated to demonstrating the
very best in design and food and wine experiences.
Looking to bring leading artists from Africa and the diaspora to
explore contemporary African art within the realm of black
intellectual tradition, the weekend presents multiple opportunities to
create a thought experiment that inserts an African narrative where
art meets history and place. Foregrounding an ethos that fosters
innovation, community and an Africa that will continue to set
standards for the global contemporary art ecosystem, The BMW Art
Generation prioritises access through the transference of knowledge,
from one generation to another.
“Johannesburg is home to FNB Art Joburg, the longest running
contemporary art fair on the African continent. Feeding off the city’s
grit, desperation, tenacity and irreverent energy, artists, curators,
and cultural policy makers living in or visiting Johannesburg
understand its position and growing potential to be the continent’s
cultural capital,” says Mandla Sibeko,
Managing Director of FNB Art Joburg. “Hosted in
central Johannesburg, where culture thrives and informs community’s
daily lives, The BMW Art Generation also seeks to reignite engagement
and investment dedicated to stimulating and sustaining the city as a
natural incubator for contemporary art.”
The BMW Art Generation will welcome the likes of American collector
and radiologist, Dr. Joy Simmons; Founder and
Director of the Lagos Photo Festival and the African Artists’
Foundation (AAF), Azu Nwagbogu; Princeton-based
Nigerian artist and historian, Chika Okeke-Agulu;
Swiss curator and director at the Serpentine Galleries, Hans
Ulrich Obrist and South African artist William
Kentridge. A pilgrimage for some and a homecoming for others,
the BMW Art Generation is an opportunity for long overdue connections.
Marcelle Duncan, Head of Brand of BMW Group
South Africa says, “For over 50 years, the BMW Group have
created valuable partnerships within the arts and culture landscape
and engaged in over 100 cultural collaborations worldwide. BMW Group
South Africa remains committed to showing the importance of corporate
cultural responsibility through consistent and intentional investment
in contemporary art and design. Our partnership with FNB Art Joburg is
a proud relationship, having created great opportunities before and
intending to open even more doors now.”
BMW Young Collectors’ Co.
An initiative by FNB
Art Joburg and BMW Group South Africa, the BMW Young Collectors Co.
was established in 2020 to develop a new generation of art collectors
that will collect and buy African art on African soil. By cultivating
a fresh perspective on art patronage, the initiative has the power to
create a new generation of collectors that will ensure the African art
economy continues to grow for generations to come. The BMW Young
Collectors’ Co. aims to fill an education and experience void in the
field of art collecting, where – in South Africa – the majority of
collectors are older than 50 years of age and lack diversity. The
initiative affords future generations of collectors access to
first-hand experiences with the country’s top artists, galleries and
art patrons. This essential programming ensures the continent is
growing its Africa art economy for generations to come.
FNB Art Joburg
Based in Johannesburg, FNB Art
Joburg is the leading and longest running contemporary African art
fair on the continent. FNB Art Joburg plays an instrumental role in
developing and sustaining a commercial industry that centres around
African and diasporic practitioners. A platform where curatorial and
commercial interventions meet, the fair is divided into six
specialised sections: gallery HUB, gallery LAB, MAX, ETC, AUX, and ORG sections.
View the full programme: Here is what to
expect – A story by FNB Art Joburg
To visit The BMW Art Generation please note that
entrance tickets are required:
Friday, September 1, 2023: 6pm (VIP Opening, by invitation
only)
Saturday, September 2, 2023: 10am to 6pm (Public Day
1)
Sunday, September 3, 2023; 10am to 6pm (Public Day 2)
Location
The Centre for the Less Good
Idea
Arts On Main
264 Fox St & Berea Rd
Maboneng,
Johannesburg, South Africa
To visit FNB Art Joburg please note that entrance
tickets are required:
Thursday, September 7, 2023: 6pm to 9pm (VIP Opening, by invitation
only)
Friday, September 8, 2023: 11am to 8pm
Saturday,
September 9, 2023: 11am to 7pm
Sunday, September 10, 2023: 11am
to 5pm
Location
Sandton Convention
Centre
Exhibition 2
161 Maude Street
Sandown,
Sandton,
Johannesburg, 2196, South Africa
