Munich/Shanghai. MINI presents its wide product range
at the 20th International Automobile Industry Exhibition. MINI fans
can look forward to experiencing numerous highlights. The all-electric
MINI Cooper SE Convertible celebrates its world premiere in Shanghai.
With the MINI Concept Aceman, MINI is providing a first glimpse of a
new vehicle concept: fully electric drive featuring a completely new
design. MINI’s reinvented companion Spike from 2022 is given a digital
life. In addition, the 30th anniversary of the MINI Convertible will
be celebrated with the MINI Convertible Seaside Edition. The top
athletes from the John Cooper Works brand, who are particularly
successful in Asia, will also be shown in Shanghai.
Also known as Auto Shanghai, the exhibition is considered one of
the most important international motorshows in the industry and
welcomed over 800,000 visitors in 2021. The 20th edition of Auto
Shanghai, with exhibitors from all over the world, will take place
from 18 to 27 April at the China Expo Convention and Exhibition
World premiere for the first all-electric MINI Cooper SE
The MINI Cooper SE Convertible (power
consumption combined: 17.2 kWh/100 km according to WLTP;
CO2 emissions combined: 0 g/km) is the world’s first
locally emission-free premium convertible in the small car segment to
be presented to the public for the first time. With a limited number
of 999 vehicles, it will enable MINI fans in Europe to enjoy
exceptional and exclusive open-air driving fun from April 2023.
The small series is available in the colours Enigmatic Black and
White Silver and emphasises the exclusive character of the limited
MINI Convertible featuring edition-specific equipment details with the
lettering 1 of 999. With a range of 201 kilometres determined in the
WLTP test cycle, open-air excursions well beyond the city limits are
possible. In addition to the all-electric drive, MINI also takes a
pioneering role in the edition-specific light-alloy wheels, which are
made of 100 per cent secondary aluminium. In combination with the fact
that green electricity is used to produce them, CO2
emissions can be significantly reduced compared to conventional
Looking ahead to a new era with the MINI Concept Aceman.
With the MINI Concept Aceman, the brand is providing a
preview of the first all-electric crossover model in the new MINI
family. The concept vehicle embodies agility as well as a
self-confident presence and stands for the MINI design language of the
future “Charismatic Simplicity.” It focuses on the
essentials and reinterprets the creative use of space typical of the
Innovative technologies and numerous options for
individualization show what digitalization at MINI could look like in
the future. In addition, the MINI Concept Aceman takes the user
experience in the exterior and interior to a new level by offering a
wide range of options for interaction with the driver.
MINI attaches particular importance to a minimal ecological
footprint. The purely electric drive, a clear and reduced design
language and a diverse material concept all make their contribution to
this. In the interior, MINI is the world’s first automaker to
introduce a circular OLED display that takes up the entire surface of
the central instrument. Together with the redesigned toggle switches,
this results in the harmony of digital and analog controls that is
typical of MINI.
Spike, the digital character for the new MINI model family,
celebrates his premiere.
Spike, the canine friend of
the MINI brand, is reimagined and brought to life in the digital
world. Inspired by the look of an English Bulldog, he guides you
through the operating concept of the future MINI model family. In his
role as MINI Intelligent Personal Assistant, he will become a
characteristic companion that provides various forms of support. Spike
makes his first major appearance at the Auto Shanghai international
trade fair in China.
Spike will be appearing in a different form at Auto Shanghai 2023.
There, the reimagined four-legged friend will become an art toy
welcoming visitors to the MINI stand as a large-format sculpture. Art
toys are independent works of art that combine elements of toys and
sculptures in the style of urban pop culture. But it’s in the cockpit
of the MINI Concept Aceman that Spike really comes into his own. Once
the new Spike mode is activated, the digital character gets his time
to shine and is brought to life on the circular OLED central display
and the dashboard.
Spike has been accompanying this British premium brand’s success
story since the modern MINI debuted in 2001. In the future MINI model
family, he will be a connecting link in the relationship between
person and automobile. What’s more, the MINI community can also look
forward to unexpected experiences and exciting encounters outside the vehicle.
Exclusive edition celebrates 30 years of highest-level
open-top driving fun.
To mark the model anniversary,
MINI is presenting the MINI Convertible in the Seaside Edition. The
special edition stands for individual open-top driving fun with a wide
range of exclusive equipment and design features. The Seaside Edition
of the MINI Convertible is available as the Cooper (combined fuel
consumption: 6.4 – 5.9 l/100 km; combined CO2 emissions:
145 – 135 g/km according to WLTP) and the Cooper S (combined fuel
consumption: 6.9 – 6.5 l/100 km; combined CO2 emissions:
157 – 148 g/km according to WLTP) optionally in the shimmering blue
Caribbean Aqua paint finish or in light Nanuq White paintwork.
Ready for adventure and the hallmark go-kart
The MINI Countryman offers the ultimate in
comfort, space and driving stability for out-of-town excursions and
exploring off the beaten track. For extended road trips, the versatile
adventurer can boast additional storage space, which can be provided
in just a few easy steps. With the rear seats folded down, 1,390
litres of load volume is available. The largest and most spacious MINI
can master even the most challenging terrain and lets and will get you
exploring thanks to the optional ALL4 all-wheel drive.
The top athletes of the John Cooper Works brand have always stood for
sports-oriented go-kart feeling. At Auto Shanghai 2023, MINI will be
presenting the extremely sporty variants of the MINI Cooper, MINI
Clubman and MINI Countryman models. The power delivery of the
4-cylinder turbo engines with up to 225 kW/306 hp, together with the
aerodynamic design details, generate exclusive race-car feeling.
In case of queries, please contact:
MINI Concept Aceman & Spike:
Laura-Marie Kremser, Press Spokesperson MINI Design & BMW
MINI Product Communication
Franziska Liebert, Communication MINI
Andreas Lampka, Head of Communications MINI
The BMW Group
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the
BMW Group is the world’s leading premium manufacturer of automobiles
and motorcycles and also provides premium financial and mobility
services. The BMW Group production network comprises over 30
production sites worldwide; the company has a global sales network
in more than 140 countries.
In 2022, the BMW Group sold nearly 2.4 million passenger vehicles
and more than 202,000 motorcycles worldwide. The profit before tax
in the financial year 2022 was € 23.5 billion on revenues amounting
to € 142.6 billion. As of 31 December 2022, the BMW Group had a
workforce of 149,475 employees.
The success of the BMW Group has always been based on long-term
thinking and responsible action. The company set the course for the
future at an early stage and consistently makes sustainability and
efficient resource management central to its strategic direction,
from the supply chain through production to the end of the use phase
of all products.
MINI Cooper SE Convertible (combined fuel consumption: 0.0 l/100
km; combined power consumption: 17.2 (WLTP) kWh/100 km; combined CO2
emissions: 0 g/km)
MINI Cooper S Convertible (Fuel consumption combined in l/100km:
– (NEDC); 6.9-6.5 (WLTP) / CO2 emissions combined in g/km: –
(NEFZ); 157-148 (WLTP))